ALISO VIEJO, Calif. – October 21, 2009 – Buy.com®, The Internet SuperstoreTM, today announced its international expansion with dedicated e-commerce sites for customers in Canada, France, Germany and the United Kingdom, giving shoppers access to the best deals online and free shipping on today’s hottest consumer electronics and technology products.
As part of its international expansion, Buy.com also will sell on eBay sites in these four countries. By the end of the year, the company will open e-commerce sites for Italy and Spain, with plans to eventually increase its footprint worldwide and expand its product offerings with new categories and the addition of Marketplace sellers.
Local, in-country e-commerce warehouses enable shoppers to take advantage of speedier delivery time and customized product information in local languages and currencies compared to shopping on Buy.com’s U.S. site.
“We plan to replicate our successful online retailing model throughout the world,” said Neel Grover, President and CEO, Buy.com. “Like Buy.com’s U.S. roots, we’re introducing our core offerings in electronics first, but we plan to deliver robust product catalogs featuring a variety of categories and the same value-added services to our global customers.”
Just in time for the holiday season, international shoppers have a new destination for a great online shopping experience. To help shoppers make the best purchasing decisions, Buy.com offers user reviews, free shipping and special deals and promotions.
In addition, Buy.com also provides an environmentally friendly shopping alternative. Carnegie Mellon University’s Green Design Institute recently conducted a retail environmental impact study, showing that shopping online via Buy.com’s virtual e-commerce model reduces energy consumption and carbon emissions by 35 percent compared to shopping at traditional brick-and-mortar outlets.
Shoppers can visit Buy.com’s new international websites at ca.buy.com (Canada); fr.buy.com (France); de.buy.com (Germany) and uk.buy.com (United Kingdom).
With more than 12 million customer accounts, Buy.com is a leading retail marketplace, focused on providing its customers with a rewarding shopping experience and a broad selection of high-quality technology and entertainment retail goods at competitive prices. Buy.com offers millions of products in a range of categories, including consumer electronics, computer hardware and software, cell phones, books, music, videos, games, toys, bags, fragrance, home and outdoor, baby, jewelry, shoes, apparel and sporting goods. Founded in June of 1997, Buy.com is headquartered in Aliso Viejo, California. Buy.com® and The Internet SuperstoreTM are trademarks of Buy.com Inc. Buy.com currently competes with a variety of companies that can be divided into two broad categories: (i) retailers and ecommerce marketplaces such as Wal-Mart and (ii) specialty retailers or manufacturers such as Barnes & Noble, Best Buy and Dell.
GolinHarris Los Angeles